Reimagine What Beauty & Wellness Looks Like on Amazon

Amazon doesn’t have to feel transactional. We help beauty and wellness brands bring their full identity to the platform, creating experiences that are as elevated, intentional, and authentic as the brands themselves. Our strategies merge performance with storytelling, turning every product page into an extension of your brand’s world.

How are we different?

Most agencies approach beauty as a generic ecommerce category. We understand beauty ecommerce, backed by 20 years of category-specific experience from insiders who’ve built brands, evaluated thousands of products, and know what beauty consumers actually buy.

From Discovery to Conversion

  • DISCOVERY

    "I just found this brand... it looks amazing."

  • CONSIDERATION

    "Is it real? Does it work?"

  • CONVERSION

    "I trust it... and I want it now."

  • RETENTION

    "I love it and I'll buy it again."

  • ADVOCACY

    "I'm telling everyone!"

Today's beauty shopper moves fluidly between inspiration, validation and purchase. We understand the full funnel and it's critical impact on your Amazon growth. We connect brand storytelling with performance so your Amazon presence becomes an extension of your beauty identity, not a compromise.

Why Imagine Beauty?

  • FOCUS

    We’re a boutique agency by design, intentionally keeping our client roster small to deliver the depth and attention your brand deserves. Our approach mirrors an in-house team, personal, strategic, and seasoned in every detail.

  • EXPERTISE

    Drawing on 22 years of Amazon brand management, we design strategies that reflect the entire customer funnel, understanding that Amazon is an integrated part of modern beauty commerce, not an isolated channel.

  • GROWTH

    Our Brands Have Seen On Average 119% YOY Growth In Amazon Revenue and 4% Growth in Amazon Profit.